The marketer’s dilemma
Most of the content management systems offered today have been created by hardware and tech providers. These systems are clunky at best. Many of them simply don’t support fundamental marketing strategies, such as targeting, localization and dayparting, never mind sophisticated techniques like dynamic and interactive content.
Finally, a marketing-oriented approach to digital signage
That’s why John Ryan developed the Messaging Manager. It’s a user-friendly, Web-based command-and-control system that lets marketers take control of their digital signage networks—regardless of what kind of system they have.
An IT-friendly solution
The Messaging Manager does not require any specific network technology. In fact, it can be overlaid on any existing or planned network infrastructure. How? In short, we’ve separated message management from the technical infrastructure, so that both aspects can be purchased and managed separately. The result is a no-compromises approach, in which IT is free to focus on building the best infrastructure possible and marketers are free to work with the tool that best supports their aspirations for digital signage.
The Messaging Manager lets marketers create and manage content effortlessly—no training necessary.
Adaptive content
- Weather
- News
- Market data
- Inventory
- Sales goals and performance
Contextual content
- Adapts to local site conditions
- Messages can be modified based on screen location
Localized content
- Self-populates with locally relevant data
- Ideal for community messaging, manager’s sales, local events and more
Don’t settle. Take control and turn your digital signage network into a flexible and powerful digital marketing network.
Learn more about the new Messaging Manager—the only digital signage management tool made by and for marketers.
Contact
Lance Oelke at
- 1-800-255-RYAN
- 612-924-7700
- info@johnryan.com
For more information about John Ryan, visit our website.